Overprotective

How important is your brand to you? Would you go to great lengths to protect it. Would you sue the pants off a small business owner at the risk of demoralizing an already tarnished image?

Citigroup would.

Protecting your intellectual property is important. Very important. But it doesn't mean let your lawyers go lawsuit crazy on every infraction. In most instances, there are less public and diplomatic ways to handle the outcome.

©2009 David Scott | Cosmic: Advertising & Design

Illegal Logo?

Here's an interesting story. Funny, how our city's skin head community can still wear their swastikas or how we can still read Martha Stewart Living even though she's a convicted felon.

Did the law go too far? Is this a violation of our freedom of speech and expression?

Perhaps the gang is not the most responsible group of individuals, but for those that are innocent, I would think they deserve a chance to redeem their brand by promoting the best they can.

©2008 David Scott | Cosmic: Graphic Design & Branding