Joy Gendusa's shares her tips for success during this time in business. You might want to pay attention too. Joy owns Postcard Mania, a successful postcard marketing company that has seen excellent growth for the past 10 years.
Her recession-proof gameplan includes:
• Don't be a survivor; be a thriver.
• Use the database you already have.
• Make sure your core workers are on the bandwagon to beat the slump.
• Leverage government programs and incentives.
• Be picky in taking on debt.
• Market heavily.
• Find new revenue sources.
• Keep morale up.
©2008 David Scott | Cosmic: Graphic Design & Branding